AI search and SEO strategy: what to fix first and which pages to build
We build your AI search and SEO strategy from our audit of how Google and AI read your site. You get ranked tasks your developers and writers can start on, with targets your leadership can track.
Why audit findings stall without a plan
Audit report
Your team has a long list of issues.
Quick fixes go first
Teams start with the easy tasks, and the fixes that would bring the most buyers wait.
Pages get written in the wrong order
Writers pick topics one by one, and the questions buyers ask AI stay unanswered.
No one can show the result
Without targets, no one can tell leadership whether the work paid off.
Is this for me?
What do you need right now?
"We need a plan our team can follow"
- You want the fixes that matter most done first
- You want to know which pages to build
This is what we do
Strategy and roadmap: a ranked plan for your team
- Every task says why it matters
- Targets your leadership can track
Your developers get their first tasks in week three.
"We don't know what is wrong yet"
- You want to know why AI names your competitors
- You want to see what Google and AI can read
Start here
Audit and research: three reports in four weeks
If you have no audit yet, we start there. The plan is built from its results.
A plan your developers and writers can start on
What it covers
- Buyer profiles
- Product claims and proof
- Priority pages
- Competitors to compare
- Fix order
- Targets
Technical SEO strategy
What to fix and in what order, updated each time we re-check your site.
Content strategy
Which pages to create or improve first, updated each time we compare your pages with your competitors' again.
Tasks your team can act on
Each task says why it matters, the evidence, what to do and how we check it's done.
Your developers get their first tasks in week three
From the audit
Into the plan
Technical SEO audit
Week 2
We list every issue that keeps Google and AI from reading your site, with evidence.
Technical SEO strategy
Week 3
With your team, we agree on the order of the fixes and turn them into tasks for your developers.
Content gap analysis
Weeks 3 and 4
We compare your pages with your competitors' pages for each buyer question.
Content strategy
Week 5
Once that comparison is done, we agree with you on which pages to create or improve first.
We update the technical SEO strategy every four weeks from week 7, and the content strategy every four weeks from week 9.
Case studies
Case study137% more non-branded search traffic in two months
- AI Overview appearances
- +189%
- Non-branded traffic
- +137%
- Keywords in Google's top 3
- +113%
EUCase studyEUR1.8 million in additional ARR for a customer-conversation SaaS company
- Additional ARR
- EUR1.8M
- Paid subscriptions started, versus 250 expected
- 530
- Google organic sessions
- +61%
UKCase study£3.2m in additional organic revenue for a UK computer hardware retailer
- Additional organic revenue
- £3.2m
- Visits from organic search
- +35%
- AI answers linking to the retailer
- 3x
Case studyPrecise AI answers for an investigations firm, case by case
- Pre-qualified serious calls
- About 10
- From no answers to detailed ones
- 3 months
GermanyCase studyCorrect company claims in AI answers rose from 70% to 93%
- Correct company claims in AI answers
- 93%
- Qualified inquiries in six months
- 47
- Unbranded AI answers citing the website
- 3x
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USACase studyUS$440K in additional subscription revenue for a US CRM
- Additional subscription revenue
- US$440K
- More paying companies
- 1,600
- Visits from organic search
- +29%
CanadaCase studyCAD1m in additional search revenue for a Canadian clothing and outdoor retailer
- Additional Google-organic revenue
- CAD1m
- Visits from Google organic search
- +60%
- AI answers linking to the retailer
- 2.5x
How we are different
We are strategists
We work out what the brand needs and in what order, instead of selling the one tactic an agency specializes in.
We are system builders
We set up the processes, monitoring and reporting instead of one-off fixes, and give everyone involved a clear part.
We are proof-based
Our methods rest on data, tests and what the best people in the industry have proven, not on habit or guesswork.
Work personally with the founder, not account managers
Eugene Tartakovsky leads every engagement: SEO and GEO strategy, technical SEO and AI search. He is a high-tech founder with 17 years of experience, whose systems handled $8B in monthly turnover and served more than 10 million people.
- Regular working sessions
- Release reviews
- Team coaching
What our clients say
"They explained what mattered without jargon, and kept every decision connected to the business."
Read on LinkedIn
Alexander TemchenkoFounder, ottex.ai"They helped us organize our business processes and build the content infrastructure."
Read on GoodFirms
Anna MuratovaFounding Partner, Berea Intelligence"They stayed involved through delivery and verification, with clear updates on progress."
Read on LinkedIn
Vadim SoloveychikCMO, GoMining
Two ways to work with us
Our four services come in two plans. See how the services fit together.
01Strategy
Know what to fix, and see it done
- Technical SEO, AI visibility and content gap audits
- Strategy and prioritized roadmap
- Briefs and developer requirements
- Delivery guidance and team coaching
- Site update checks and results reports
02Strategy + content system
Pages made for you
Everything in Strategy, plus- AI content system built on your team's expertise
- Pages and articles from the content plan you approve
- Fact, style and duplicate checks on every page
- Input from your product specialists in short interviews
- Handover of the system and its instructions
Both plans: 3-month minimum · Paid SEO and AI tools included · Founder-led